PRODUCT OFFERING

assess | validate | execute | review

Together we will identify your brand authenticity and adopt common-sense principles to outline steps that address and measure how you are delivering on your customer promise.

Success relies on

  • the ability to amplify what is inherently authentic for a business owner and their brand

  • supporting the vision while adding thinking

  • identifying clarity in the ‘now’ while encouraging a stretch in thinking to what is possible from the longer-term opportunity

  • setting the team up to achieve goals that is in line with the business style

 
 

Soundingboard

Start with a soundingboard if you are ready to spark that next wave of enthusiasm and project momentum but are unsure where to start.

Typically 1-2 hour chat to mind map your thinking onto a page.

Many great ideas have come to life over the water cooler chat. Often, people working in isolation lack the wider team support or a ‘soundingboard’ to run an idea through.

Fully aware of the sensitivities around percolating ideas, I provide a safe and confidential space to explore and stretch your thinking.

Send me a message; I would love to set up a meet and greet to see if I can add value to your proposition.

Strategy document

This project sets the bigger picture frame work in place. Here, we obsess over your business ‘why’ by pinpointing the customer issue(s) you intend to solve.

Our shared objective is to demystify your key business drivers quickly so the next steps can be prioritised.

Scenarios are never the same; this document identifies the need to get your ducks in a row while balancing financial commitments.

The scope of this strategy document is discussed on a case by case basis relative to your time and resource capacity. We can implement timeframe and benchmark measure(s) to ensure traction is maintained.

Execution plan

Go to market! Your brand, in the right place at the right time, committing resources wisely.

The brief(s) is everything, the business imperative is to outline key deliverables and parameters required without diminishing creative license or the scope to add value.

Dependent on what skill set is currently available within your team, implementation of key steps can be discussed if appropriate.

Accountability and clearly defined responsibilities drive progress.

The simplest and most cost effective option can often be the best.